{"id":20145,"date":"2022-05-02T18:24:50","date_gmt":"2022-05-02T17:24:50","guid":{"rendered":"https:\/\/dev.say-u.com\/?p=20145"},"modified":"2024-09-04T16:39:26","modified_gmt":"2024-09-04T15:39:26","slug":"seguranca-cibernetica-um-exemplo-de-comunicacao-publica","status":"publish","type":"post","link":"https:\/\/dev.say-u.pt\/en\/cybersecurity-an-example-of-public-communication\/","title":{"rendered":"Cybersecurity: An Example of Public Communication"},"content":{"rendered":"

\"\"<\/p>\n

 <\/p>\n

A Seguran\u00e7a Cibern\u00e9tica tem como objetivo fazer face a uma amea\u00e7a moderna que est\u00e1 presente na vida de todos.<\/h3>\n

 <\/p>\n

Os dados, finan\u00e7as e mem\u00f3rias das pessoas nunca estar\u00e3o a salvo de amea\u00e7as cibern\u00e9ticas.<\/h4>\n

 <\/p>\n

Um exemplo recente de Comunica\u00e7\u00e3o P\u00fablica<\/strong> foi a cria\u00e7\u00e3o de uma experi\u00eancia social que chamasse a aten\u00e7\u00e3o da generalidade do p\u00fablico para o tema da seguran\u00e7a cibern\u00e9tica. Al\u00e9m disso, forneceria resultados valiosos e mensur\u00e1veis que poderiam ser compartilhados com os media de forma a ampliar a mensagem, enquadrando a a\u00e7\u00e3o no acesso e disponibiliza\u00e7\u00e3o de informa\u00e7\u00e3o de interesse p\u00fablico\/coletivo.<\/p>\n

The action was promoted by a non-profit association of global IT professionals, which provides information, educational programs, certifications and networking events, while advocating for the industry - an example of a civil society organization. Its reputation was well established on the professional scene, but there was a concern here about reaching people, namely workers, who had little or no knowledge of IT.<\/p>\n

Its objectives were to address a new and less tech-savvy audience, while at the same time claiming credibility in a vital area. The campaign, developed by professionals<\/a>The project was the creation of a program for National Cyber Security Awareness Month. The project focused on a social experiment, testing security practices in the workplace.<\/p>\n

200 were randomly distributed. pen drives<\/em> - with targeted information - in public spaces in four major US cities, making it possible to track how many were connected by computer users and where. The willingness to insert unknown devices into workplace networks that could contain malicious software was alarming, even in the case of non-professionals.<\/p>\n

The results of the experiment were shared with the media and complemented with a survey on IT security habits. All of this was timed during National Cyber Security Awareness Month, which gave the campaign even greater visibility, further emphasizing the importance of cyber security training, not just for company employees, but for society in general.<\/p>\n

Esta campanha – \u00fanica e valiosa na sua vertente de Comunica\u00e7\u00e3o P\u00fablica<\/strong> – , n\u00e3o s\u00f3 ajudou a n\u00e3o s\u00f3 a promoting organization<\/a>But it also drew attention to a constant and permanent threat, giving citizens information and power.<\/p>","protected":false},"excerpt":{"rendered":"

  A Seguran\u00e7a Cibern\u00e9tica tem como objetivo fazer face a uma amea\u00e7a moderna que est\u00e1 presente na vida de todos.   Os dados, finan\u00e7as e mem\u00f3rias das pessoas nunca estar\u00e3o a salvo de amea\u00e7as cibern\u00e9ticas.   Um exemplo recente de Comunica\u00e7\u00e3o P\u00fablica foi a cria\u00e7\u00e3o de uma experi\u00eancia social que chamasse a aten\u00e7\u00e3o da generalidade […]<\/p>\n","protected":false},"author":4,"featured_media":20143,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[9],"tags":[2646,2645],"class_list":["post-20145","post","type-post","status-publish","format-standard","has-post-thumbnail","category-moversshakers","tag-ciberseguranca","tag-seguranca-cibernetica"],"acf":[],"_links":{"self":[{"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/posts\/20145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/comments?post=20145"}],"version-history":[{"count":3,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/posts\/20145\/revisions"}],"predecessor-version":[{"id":987497439,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/posts\/20145\/revisions\/987497439"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/media\/20143"}],"wp:attachment":[{"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/media?parent=20145"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/categories?post=20145"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/tags?post=20145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}