{"id":9161,"date":"2017-02-14T17:29:07","date_gmt":"2017-02-14T17:29:07","guid":{"rendered":"https:\/\/dev.say-u.com\/?p=9161"},"modified":"2023-05-10T16:39:10","modified_gmt":"2023-05-10T15:39:10","slug":"historia-venda-sozinha-dia-s-valentim","status":"publish","type":"post","link":"https:\/\/dev.say-u.pt\/en\/story-selling-on-salentines-day\/","title":{"rendered":"Tell a story that sells itself"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8711\" src=\"https:\/\/dev.say-u.pt\/wp-content\/uploads\/2016\/10\/4prgeeks.jpg\" alt=\"4prgeeks\" width=\"802\" height=\"264\" \/><\/p>\n<h3 style=\"text-align: justify;\">Tell a (good) Valentine's Day story!<\/h3>\n<p style=\"text-align: justify;\">Adults, like children, also appreciate a good story. The difference lies in the additional content and <a href=\"https:\/\/dev.say-u.pt\/en\/pela-beleza-real-dove\/\">emotional side<\/a> stronger. O <em>storytelling<\/em> or the art of storytelling, allows a brand to achieve success.<\/p>\n<p style=\"text-align: justify;\">Playing with sensitive themes or betting on humor are two of the most effective strategies. Once you've chosen the plot, you need to figure out how the story is going to be given a voice, and this is where the playful tools come in - there are 360 ways to explore them. The secret is to get the best out of them.<\/p>\n<p style=\"text-align: justify;\">The models vary depending on the brand's objective, but there are some common threads: the desire to experience the brand must be incited, its personality and DNA must be reflected, and the emotions aroused must be strong and positive. This objective is facilitated by the explicit or implicit inclusion of opinions, testimonials or portrayals of situations linked to consumers.<\/p>\n<p style=\"text-align: justify;\">Any brand is human and therefore needs <em>human people<\/em> in your <em>backstage<\/em>. Creating this connection comes from the person who manages it. Today is a great day to start practicing this loyalty. Like your company, your better half also appreciates transparency and achievement. Here are some examples of great projects to inspire you. <em>storytellings<\/em> of the day of the year with the most hearts exchanged, Valentine's Day:<\/p>\n<p><iframe loading=\"lazy\" title=\"Message for Valentine&#039;s Day\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/hrlAxBLp_64?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p style=\"text-align: justify;\">You weren't the first one to see it, were you? It proves that the secret to loyalty lies in creating emotions! \ud83d\ude42<\/p>\n<p><iframe loading=\"lazy\" title=\"R\u00e1dio Comercial | 1234567 - What I want is a woman fast!\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/nFAsUIpL8B4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p style=\"text-align: justify;\">Quite a different strategy... but you laughed, right? Humor conquers and <a href=\"https:\/\/radiocomercial.iol.pt\/\">R\u00e1dio Comercial<\/a> does it excellently.<\/p>\n<p>&nbsp;<\/p>\n<p>Happy day!<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Conte uma (boa) hist\u00f3ria de Dia de S. Valentim! Os adultos, assim como as crian\u00e7as, tamb\u00e9m apreciam uma boa hist\u00f3ria. A diferen\u00e7a est\u00e1 no conte\u00fado adicional e vertente emocional mais forte. O storytelling ou a arte de contar hist\u00f3rias, permite a uma marca alcan\u00e7ar o sucesso. Jogar com tem\u00e1ticas sens\u00edveis ou apostar no humor s\u00e3o [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9169,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[101],"tags":[],"class_list":["post-9161","post","type-post","status-publish","format-standard","has-post-thumbnail","category-4prgeeks"],"acf":[],"_links":{"self":[{"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9161","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/comments?post=9161"}],"version-history":[{"count":3,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9161\/revisions"}],"predecessor-version":[{"id":21491,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9161\/revisions\/21491"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/media\/9169"}],"wp:attachment":[{"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/media?parent=9161"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/categories?post=9161"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.say-u.pt\/en\/wp-json\/wp\/v2\/tags?post=9161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}