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PR4FRANCHISING: “Comunicação para Franchising”
Nov 12, 2024

PR4FRANCHISING: “Comunicação para Franchising”

            GO>360 – PR4FRANCHISING | Comunicação para Franchsing A comunicação é o alicerce de qualquer rede de franquias bem-sucedida. Garante o alinhamento de valores, a resolução eficaz de problemas e a construção de relações sólidas entre franchisadores e ...
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Which social networks are the best to promote on?

Which social networks are the best to promote on?

Oct 19, 2016

Which social networks are the best to promote on? According to a study carried out by Social Fresh in March 2016, the social network most used by Advertising and Marketing managers when advertising on virtual platforms is Facebook. 61% of...

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The case of Castrol Moto in the USA

Oct 5, 2016

Case Study: In May 2013, Castrol Moto USA launched itself on Facebook with the aim of creating an online community with a common interest, motorcycles. The organization felt that Facebook would be the right social network to tell the brand's story and...

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When organic content becomes paid

Oct 3, 2016

Organic content should be used to boost your promotion. If these messages perform well, they can be amplified with paid investment and can also indicate which areas of content need reworking. By using a...

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Neves de Almeida launches HR excellence index

Neves de Almeida launches HR excellence index

Sep 6, 2016

Neves de Almeida | HR Consulting, in partnership with Human Resources Portugal and INDEG-ISCTE, is preparing to launch the "Excellence Index", a study on organizational climate and human capital development, aimed at analyzing the state of the art of organizational practices...

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Congresso dos ROC - Supervisory Auditing Debate

Congresso dos ROC - Supervisory Auditing Debate

Sep 5, 2016

The Statutory Auditors meet in Congress for another moment of broad discussion on the challenges of the profession, its connection to the context of Audit and the analysis of best practices in the sector. The debate around the present and future of the profession, which...

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Target Audience Marketing

Target Audience Marketing

Sep 5, 2016

Marketers usually start with the right goal. They try to understand their audience through relevant questions, such as "why should you buy my product?" But a study by the International Data Corporation (IDC) found that attention to the needs...

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A New Strategy to Reach the Public

A New Strategy to Reach the Public

Sep 5, 2016

When we talk about creating original messages to reach an identified audience, we talk about the ability to differentiate ourselves with a discourse that clearly positions the organization in the market, that differentiates it and, at the same time, is sufficiently relevant...

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The influence of innovation

The influence of innovation

Sep 5, 2016

Although the innovation factor is now a constant in the market, dictating strategies and the relationship with the public, organizations are still trying to distinguish trends from "fads". More importantly, many are struggling with how they should adapt...

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The importance of social networks

The importance of social networks

Aug 18, 2016

In an increasingly virtual world, your company or project also needs to be present in this context. As such, in addition to a website that conveys confidence and rigor, you should invest in creating and boosting your presence in social networks. This importance is due...

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