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Otimismo cauteloso no equilíbrio da tecnologia e ideologia

Otimismo cauteloso no equilíbrio da tecnologia e ideologia

    A indústria global de Relações Públicas (RP) está num momento de mudanças profundas. A incerteza económica e as pressões financeiras persistem ao mesmo tempo que surge um desafio mais profundo: navegar pelas mudanças geopolíticas sísmicas que ...
J. Baptista integrates APA's Fall Fair

J. Baptista integrates APA's Fall Fair

APA Autumn Fair Date: November 13-17, 2019 Time: 15h00-22h00 (November 13-16), 12h00-19h00 (November 17) Place: Sociedade Nacional de Belas Artes, R. Barata Salgueiro 36, 1250-044 Lisboa, November 11, 2019 - J. Baptista - Jóias,...

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Building and promoting the Portugal brand

Building and promoting the Portugal brand

Marca Portugal | Conference Date: November 14, 2019 (Thursday) Time: start at 17:00 Location: Impact Hub Lisbon Auditorium, Rua 1º de Maio 103, 1300-472 Lisbon, November 11, 2019 - The Portugal Agora platform is preparing to...

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Mazars points to growth potential for Telcos

Mazars points to growth potential for Telcos

Mazars Mobile Payments Index Mazars has released the "Future of Telcos," a study that identifies which markets worldwide have the greatest opportunities for mobile financial services. The report - which analyzes 17 markets and ten variables related to the...

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KCS IT reaches 100 employees in Porto

KCS IT reaches 100 employees in Porto

Porto | KCS IT has reached the milestone of 100 employees Present in Porto since 2017, KCS IT opened a new space in the city this year. It recently reached 100 employees in the north of the country. The expansion in the region is part of KCS IT's global growth strategy...

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What will the future of Public Relations look like?

What will the future of Public Relations look like?

Artificial Intelligence in PR The influence of technology in our lives is growing exponentially and is increasingly a factor of change across all activities and sectors. Artificial Intelligence (AI) is one of these technologies, increasingly capable of driving change across all...

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Coca-Cola and its engagement with stakeholders

Coca-Cola and its engagement with stakeholders

Coca-Cola and its engagement with stakeholders Coca-Cola is a successful example of Public Affairs implementation. The organization believes that dialogue with its stakeholders is a critical factor in respecting others, so it shares its impact...

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Public Affairs vs. Public Relations

Public Affairs vs. Public Relations

Although many people confuse or even think that Public Affairs and Public Relations are the same, they are two distinct concepts, with distinct objectives and clear differences. The distinction between these two concepts can be decisive for the efficiency of a...

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