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SEO e AI: ferramentas complementares ou separadas?
Mar 13, 2025

SEO e AI: ferramentas complementares ou separadas?

  SEO e AI Nos últimos anos, a comunidade de SEO tem sido alarmada com o que a inteligência artificial (IA) poderá representar para as táticas tradicionais de SEO que conhecemos. Embora a IA esteja a transformar o panorama do SEO, a sua influência não ...
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The Intelligent Marketing of Mastercard - continued

The Intelligent Marketing of Mastercard - continued

Jun 26, 2019

Priceless Mastercard's marketing and communications actions over the last 10 years reveal an analytical and intelligent strategy. In recent years, various studies have revealed that experience is taking precedence over product in the list of priorities for today's user. And with a...

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Mastercard's intelligent marketing

Mastercard's intelligent marketing

Jun 26, 2019

Mastercard Digital and technological evolution can be used to our advantage when we talk about communication and digital marketing in conjunction with an increasingly demanding public. Take the case of Mastercard. In the year 2000, people spent 14 minutes analyzing...

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The evolution of Instagram

The evolution of Instagram

Jun 26, 2019

Instagram Instagram is a social network for sharing photos and videos, launched in 2010 with an initial intimate outlook that quickly changed. Following its acquisition by Facebook in 2012, Instagram's boom as an advertising and marketing tool...

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Emotional Communication

Emotional Communication

Jun 26, 2019

Emotional Communication The first step in creating effective messages that are capable of reaching our target audience is to develop a message that is capable of triggering an emotional response in people. Human beings are naturally moved by emotions and emotional language can...

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How do you evaluate the results of a campaign?

How do you evaluate the results of a campaign?

Jun 26, 2019

Campaigns and results Monitoring results and flexibility in optimizing campaigns is key to improving communication with target audiences and has evolved in an increasingly analytical direction over the last decade. Currently, the vast majority of...

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KEY SERVICES: Kcs it grows with innovative solutions

KEY SERVICES: Kcs it grows with innovative solutions

Jun 25, 2019

KEY SERVICES A KCS IT aposta, através da sua área de Key Services, no desenvolvimento de soluções orientadas a consultoria de negócio, conceção de experiências interativas digitais, estratégias de comunicação e ideias criativas. As soluções pretendem suportar...

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Communicating Entrepreneurship

Communicating Entrepreneurship

Jun 25, 2019

Entrepreneurship Faced with the enormous challenges facing startups in the market, communication is a fundamental strategy for ensuring advantages in terms of visibility, contact and reputation. Say U Consulting has supported Acredita Portugal and the projects...

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Portugal Out-of-the-box

Portugal Out-of-the-box

Jun 24, 2019

Portugal Out-of-the-box Evento - Fórum “Portugal Out-of-the-Box“ Data: 27 de junho de 2019 (quinta-feira) Horário: 14h30 – 17h45 Local: LACS, Rocha Conde de Óbidos - Lisboa Edifício LACS . Rocha Conde d’Óbidos 1350-352 Lisboa A plataforma Portugal Agora prepara-se...

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Loyalty: Reality or Myth?

Loyalty: Reality or Myth?

Jun 24, 2019

Unfaithful shoppers 89% of consumers try new brands Half of Portuguese consumers value value for money Millennial generation has made consumption more dynamic Consumers are showing an increasingly low degree of loyalty to the brands they...

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