What makes a communication professional great A career in communication goes far beyond having a bachelor's or master's degree. For a successful career, a communication or marketing professional must be versatile, with good writing skills, a...


What makes a communication professional great A career in communication goes far beyond having a bachelor's or master's degree. For a successful career, a communication or marketing professional must be versatile, with good writing skills, a...
The influencers According to a report released by Business Insider it is expected that by 2020 spending on influencer marketing will reach 5 to 10 billion globally by 2020. The fad for influencers doesn't seem to be slowing down, so it's not...
The Importance of Media Training Any business or company needs to have good relations with the media, as the media is crucial in the public's perception of our organization. But in order to be able to talk to the media, or journalists, we have to be...
Brands that fight for social causes It has never been more important for companies to make a stand on social and environmental issues. Companies that take a stand and bring to life bold stories about the issues, values, and causes that matter most to them,...
The best Storytelling campaigns More than selling a product or service, brands increasingly want to position themselves in the market and ensure a positive experience to their consumers. Thus, storytelling is one of the most important strategies to...
Conferência "Portugal, Best Place to Work" Evento: Conferência “Portugal, Best Place to Work” Data: 06 de junho de 2019 (quinta-feira) Horário: início às 17h30 Local: Auditório da Novabase (Parque das Nações - Lisboa) Lisboa, 31 de maio de 2019 - A...
V "Seminário de Saúde" realizado pela GS1 Portugal A GS1 Portugal realizou hoje a V edição do Seminário de Saúde. O evento foi ponto de encontro e convergência para os principais operadores da cadeia de valor do setor – reguladores, hospitais, laboratórios e...
Event: Montepio Acredita Portugal Competition Gala Date: June 8, 2019 (Saturday) Time: start at 20:00 Location: Lisbon Congress Center - Praça das Indústrias 1, 1300-307 Lisbon, May 24, 2019 - The finalists of the 9th edition of the Montepio...
Developing a Multichannel Strategy There's no doubt that the way we communicate has changed over time. What was mandatory in a marketing campaign a few years ago, for example, may no longer be so today in the face of a constantly changing reality....