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Say Discovery: Pensar nas Primeiras Impressões
Feb 17, 2025

Say Discovery: Pensar nas Primeiras Impressões

Uma abordagem abrangente  As primeiras impressões no momento de contacto em comunicação é crucial para estabelecer uma relação positiva e duradoura. É neste instante que se forma a primeira impressão e esta pode influenciar significativamente o desenvolvimento da ...
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The Importance of Crisis Management

The Importance of Crisis Management

Feb 28, 2019

The Importance of Crisis Management In a crisis situation, of whatever kind, there are choices to be made. Sometimes, and especially when we're talking about a certain type of brand or organization, there's a temptation not to want to face the...

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The Past is No Longer Really the Past

The Past is No Longer Really the Past

Feb 28, 2019

The Past is No Longer the Past The past is no longer the past, given the level of media coverage of the societies in which we live. The internet and social networks have made it very easy for past actions - whether they be those of a brand, organization or person in...

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Development of Environmentally Responsible Policies

Development of Environmentally Responsible Policies

Feb 28, 2019

Developing Environmentally Responsible Policies In recent years, brands have been investing in more sustainable and ethical measures as a way of adapting to consumer demands, which are increasingly showing, for example, environmental concerns or...

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The Hype Beast Generation

The Hype Beast Generation

Feb 28, 2019

The Hype Beast Generation In 1994, James Jebboa founded Supreme in New York. It was a brand aimed at skaters, but over the years it has become a major name in the fashion world. It has just 11 stores and is valued at around one billion dollars....

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Union between Lacoste and NGO

Union between Lacoste and NGO

Feb 28, 2019

Lacoste and NGO team up The famous French clothing brand Lacoste has taken the initiative to team up with the NGO Save Our Species (SOS), which aims to support the preservation of nature and ensure the long-term survival of endangered species and their habitats....

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The rise of premium consumption in Portugal

The rise of premium consumption in Portugal

Feb 27, 2019

The rise of premium consumption in Portugal Lisbon, February 2019 - With greater purchasing power and a growing willingness to buy products with superior features at higher prices, consumers around the world are increasingly looking for products...

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