SayU

U’ve got mail

Categories

#PRExperts
Say Context: Adaptar estratégias a comportamentos
May 6, 2025

Say Context: Adaptar estratégias a comportamentos

A chave para o sucesso num mundo em constante mudança Num mundo em constante evolução, onde as tendências surgem e desaparecem num piscar de olhos, a capacidade de se adaptar é crucial para o sucesso. As empresas que conseguem entender e responder às mudanças nos ...
Ler mais
A more sophisticated marketing

A more sophisticated marketing

Jan 2, 2019

The role of marketing has been changing rapidly in recent years as the public's consumption habits have changed dramatically. Even companies with a track record recognize the importance of marketing when it comes to gaining credibility...

Read more
Rethinking the role of Strategy

Rethinking the role of Strategy

Jan 2, 2019

Long-term planning seems to be an idea that has lost its meaning, but ensuring a good strategy is more important than ever. What does that mean when it is time to think about the communication to implement in 2019? At the start of a new year and with Say U...

Read more
Is all influence good influence?

Is all influence good influence?

Jun 28, 2018

Is all influence good influence? A successful influencer strategy means being able to make association with a certain personality the motto for shaping the thoughts, behaviors and actions of the public, familiarizing them with the brand, driving the decision...

Read more
"Ignore trends

"Ignore" the trends

Jun 21, 2018

"Ignore" the trends The figure of the customer is central to business today. We look negatively on an organization that doesn't claim to make the customer the center of its business vision, the way it thinks about it and how it develops it. But do we really understand what it is and what...

Read more
One app is no longer enough

One app is no longer enough

Jun 14, 2018

An app is no longer enough There is no dimension in today's business context that escapes the need for transformation. Facing an environment of permanent change and migration to Digital, stagnation seems to be the most serious "sin" pointed out to an organization. Hardly a...

Read more
A meaningful message

A meaningful message

Jun 7, 2018

A meaningful message The time of mass contact is over. Everything revolves today around a strategy of audience segmentation and targeted communication, with a message in which relevant content takes center stage. The consequences of this...

Read more
3 "Rs": recognition, recommendation, reputation

3 "Rs": recognition, recommendation, reputation

Jun 1, 2018

3 "Rs": Recognition, recommendation, reputation When implementing a communication strategy for a startup we can be sure of two fundamental truths: the first is that a good product or service alone is not enough to guarantee success; the second...

Read more
"Ignore trends

"Ignore" the trends

Feb 8, 2018

Trends : The customer is central to business today. Trends show us that we look negatively on an organization that doesn't make the customer the center of its business vision, the way it thinks about it and how it develops it. But do we really understand...

Read more